H7836: שׂחר‎

A primitive root; properly, to dawn, i.e. (figuratively) be (up) early at any task (with the implication of earnestness); by extension, to search for (with painstaking) — (do something) betimes, enquire early, rise (seek) betimes, seek diligently) early, in the morning).

Транслітарацыя:
shâchar

Фанетыка:
shaw-khar'